Uber, Lyft and Tesla are three major companies discussed in chapter 9. Uber is still a much larger and more valuable firm than Lyft. Uber is also more diversified in that it offers services beyond ride-hailing, which is its core service (Rothaermel, 2021, p. 343). Is an alliance in anyones future? Would an alliance lead to a competitive advantage? Is a merger or acquisition the best choice? Not only a strategic alliance or merger with another company but perhaps an alliance or merger with each other. The information below could help with your research. Uber Technologies, Inc. (NYSE:UBER)Lyft, Inc. (NASDAQ: LYFT)Tesla (NASDAQ:TSLA)
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