Your Perfect Assignment is Just a Click Away

Starting at $8.00 per Page

100% Original, Plagiarism Free, Customized to Your instructions!

glass
pen
clip
papers
heaphones

Peer Response

Peer Response

Peer Response

Peer 1 

When it comes down to decision making, it is important to think the decision through and to consider all possible outcomes whether it be right or wrong. There are different forms of decision-making that are more complex than others when making the right choice. According to Berkowitz (2017), when a consumer is deciding on a new product or service, it is important to recognize the problem, do their internal research, research the external factors, have an alternative evaluation, purchase, and evaluate the purchase afterwards. 

            The 25-year-old healthy worker who sees the same physician for their minor problems seems satisfied with their physician by continuing to see them for their healthcare needs. He or she is choosing to use routine decision-making by sticking with the same physician they are happy and comfortable with.

            The retired individual seeking a second opinion for a major open-heart surgery is using the complex decision-making. This type of decision making is used when “a consumer facing major surgery might decide to consult with a couple physicians for their recommendations” (Berkowitz, 2017). With a procedure so critical, it is important to consult with more than one doctor to get all the answers you may need and get others’ opinions for this critical decision-making process for the best possible outcome for your health.

            When a consumer sees a new brand of headache medicine on the shelf and decides to try, they are using limited decision-making which is common in over-the-counter medications such as headache or cold and flu pharmaceuticals. There is nothing wrong with trying a different type of headache or any over-the-counter medication. When there is a new product, consumers tend to impulse buy to try out the new brand to see if they like it better especially if it is cheaper.

Peer 2

The consumers decision making process can be represented in six stages (Berkowitz, 2019):

  1. Problem recognition: the consumer notices they are not getting the care they need
  2. Internal search: the consumer will attempt to solve the problem on their own
  3. External search: they will seek help from one or more sources to solve the problem
  4. Alternative evaluation: the consumer compares the options they have gathered
  5. Purchase: they purchase the service or product after going over everything
  6. Post-purchase evaluation: they evaluate the purchase, leading to things like repurchasing the product or completing surveys in favor of the product

With the decision-making process in mind, I would say the following situations would look like this:

(a)25-year-old health worker who sees the same physician for minor medical needs

This consumer is seeing the same physician for all his minor needs. There must not be any issues with the care he is receiving therefore he will stay right there and continue to use his physician.

(b) the retired individual who calls the state medical society and seeks a second opinion prior to open-heart surgery

There are many reasons to get a second opinion when having something major done. You might just want to get more educated on the procedure, confirm the diagnosis is correct, confirm the recommended treatment is the right way to go, or even compare the possible outcomes of the treatments being offered (Why You Should Consider a Second Medical Opinion, 2020).

(c) the consumer who sees a new brand of headache remedy on the shelf and decides to try

This might be an act of someone in the external search or even alternative evaluation steps. Sometimes people need a more rushed evaluation process and chose the trial-and-error approach. They need an immediate answer as to what will work.


"Place your order now for a similar assignment and have exceptional work written by our team of experts, guaranteeing you A results."

Order Solution Now

Our Service Charter


1. Professional & Expert Writers: Eminence Papers only hires the best. Our writers are specially selected and recruited, after which they undergo further training to perfect their skills for specialization purposes. Moreover, our writers are holders of masters and Ph.D. degrees. They have impressive academic records, besides being native English speakers.

2. Top Quality Papers: Our customers are always guaranteed of papers that exceed their expectations. All our writers have +5 years of experience. This implies that all papers are written by individuals who are experts in their fields. In addition, the quality team reviews all the papers before sending them to the customers.

3. Plagiarism-Free Papers: All papers provided by Eminence Papers are written from scratch. Appropriate referencing and citation of key information are followed. Plagiarism checkers are used by the Quality assurance team and our editors just to double-check that there are no instances of plagiarism.

4. Timely Delivery: Time wasted is equivalent to a failed dedication and commitment. Eminence Papers are known for the timely delivery of any pending customer orders. Customers are well informed of the progress of their papers to ensure they keep track of what the writer is providing before the final draft is sent for grading.

5. Affordable Prices: Our prices are fairly structured to fit in all groups. Any customer willing to place their assignments with us can do so at very affordable prices. In addition, our customers enjoy regular discounts and bonuses.

6. 24/7 Customer Support: At Eminence Papers, we have put in place a team of experts who answer all customer inquiries promptly. The best part is the ever-availability of the team. Customers can make inquiries anytime.